Marketingdebat

CHICAGO (AdAge.com) — Mazda has cut Doner from its ongoing agency review, ending an agency-client relationship that dates to 1997 and yielded the carmaker's signature “Zoom-Zoom” tagline.

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Mazda Cuts Incumbent Doner From Review

admin International News amsterdam, doner, from-its, more-agencies, ongoing-agency, the-internet, time-limit, yielded-the-carmaker

CHICAGO (AdAge.com) — Doner Chairman-CEO Alan Kalter is leaving one of the nation's largest independent agencies after 43 years.

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Doner CEO Alan Kalter Leaves Agency

admin International News doner, google-earth, gyw, kalter, nation, people-create, the-nation, then-invite

I didn't want to leave “Modern Family” off of my year-end giveaways list just because the “Modern Family” Season 1 box set doesn't yet have an official release date. So if you enter my random drawing for one of two box sets, you'll just have to be patient.

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The Sweetest New Sitcom of 2009

admin International News doner, gyw, kalter, official-release, random, season, the-nation, then-invite, year, year-end-giveaways

NEW YORK (AdAge.com) — Ogilvy & Mather, New York, will wrap 2009 with a bit of good news: It picked up Citizens Bank's estimated $20 million advertising account after a review, according to executives familiar with the matter.

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Ogilvy Lands Citizens Bank’s $20 Million Advertising Account

admin International News citizens-bank, doner, gyw, matter, the-nation, will-wrap, year, year-end-giveaways

What the Trend?/Twitter Zeigeist 2009, presented here as a barebones list. But I encourage you to check out the heavily annotated list, which appears on What the Trend's site here.

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What the Trend?’s Top 50 Twitter Topics of the Year

admin International News annotated-list, check-out, citizens-bank, doner, gyw, heavily, heavily-annotated, matter, the-heavily, the-nation, trend, twitter-zeigeist, will-wrap, year, zeigeist

NEW YORK (AdAge.com) — Newsweek has struck a deal to sell Budget Travel to Fletcher Asset Management, a New York investment company founded in 1991.

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‘Budget Travel’ Finds Buyer

admin International News annotated-list, budget, check-out, doner, heavily-annotated, matter, newsweek, the-heavily, the-nation, zeigeist

In order to raise the status of condoms in Italy, AIDS charity, Cesviamo, organized a flashmob at the campus of a Milan ILUM university. The premise of the 'condom mob', as it was dubbed, was to get students to gather inside an inflatable condom. For a more in-depth look at this Idea of the Week and for other examples of media, marketing and business innovations, visit Ad Age and Cream's inspiration site

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How Many College Students Will Fit Inside a Condom?

admin Innovation, International News check-out, condom-mob, doner, examples, gather-inside, Innovation, inside, matter, more-in-depth, other-examples, the-heavily, week

CHICAGO (AdAge.com) — Doner CEO Alan Kalter told employees the agency's pension fund is not in compliance with all laws and regulations, a situation he said could threaten “our company's good name.”

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Doner CEO Recants: Pension Fund Not in Compliance

admin International News agency, all-laws, ceo, doner, employees-the-agency, kalter, pension-fund, the-agency, told-employees