Who needs to think when Google can do it for you? That seems to be the premise of Google Instant, a “search enhancement” rolled out by Google this morning.

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Google Gets Psychic With Google Instant
admin Innovation ariel-schwartz, browser, california, deepwater, feature, google-instant, houghton-mifflin, ipad, make-it-easier, othar-hansson, search, searches-before, teens-admitting, wikipedia
Google’s mysterious press event is still hours away, but it seems the details are starting to leak.

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Google Rumor Roundup: Goodbye Search Button, Hello Real-Time and Scribe
admin Innovation facebook, farm-produces, google-scribe, marissa-mayer, news, north-carolina, search, search-engine, social-network, society, spotlight, updated-results
NEW YORK (AdAge.com) — In a sign of Google's renewed belief in AOL's future, the search giant has outbid Microsoft to retain AOL's search traffic for another five years. Terms of the deal were not disclosed, but Citigroup analyst Mark Mahaney reports it is structured as a revenue share and does not include any upfront payments or guarantees. Ad Age talked with AOL CEO Tim Armstrong about the deal.

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AOL’s Armstrong: Why We Went With Google
admin International News aol, armstrong, mahaney, microsoft, not-include, renewed-belief, search, search-traffic, the-search, york
Bold predictions are made every day. We’ll reduce our carbon emissions by 50% in 20 years, boast business leaders

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Yahoo Builds the Nostradamus of Search Engines
admin Innovation barcelona, carbon, explorer, future, people, predictions, search, search-engine, typical, yahoo
Can changing the flight paths of planes help reduce delays, cut carbon emissions, and save airlines billions? General Electric thinks so. Today, an American Airlines plane completed the inaugural flight of GE’s new system , which utilizes Required Navigation Performance (RNP) technology.

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Smooth Landing For New Plane Guidance Technology
admin Innovation airline, airports-handle, carbon, control-system, earth, future, inaugural, landing-pattern, predictions, reach-the-faa, search, smart, technology
Photographs by Spencer Platt/Getty Images (Bezos); Bloomberg/Getty Images (Jobs) The iPad won’t kill the Kindle. In fact, says Farhad Manjoo, the tech industry is maturing out of its “[insert product here] killer” days. Not since the days of “Amazon.toast” has the smell of death hung in the air at Amazon.com ’s annual shareholder meeting.

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Why Tech Companies Now Compete for Equal Market Share
admin Innovation black, book, countries, europe, images, kindle, portugal, search
Google released their latest addition to the bidding features family - Enhanced CPC . It’s been in beta since March, but Enhanced CPC officially launched yesterday, August 16th. The premise of the tool, much like Conversion Optimizer, is to “boost your ROI with an easy to use, automated bidding tool.” Enhanced CPC will automatically adjust your max CPC bid based on the likelihood your ad will convert

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Google Launches Enhanced CPC
admin Online marketing adwords, auctions, conversion, cpc, enhanced, factors, search, search-network, time, traffic
NEW YORK (AdAge.com) — Google's TV-advertising system has found a new inroad through a DirecTV deal, but the effort is still located on the fringes of TV. Satellite broadcaster DirecTV said Wednesday it had formed a partnership with Google that would allow the search giant to sell national satellite inventory on second-tier outlets including Bloomberg, Fox Business, Centric, Fuel, G4, Current, Ovation, Fit, Sleuth, Chiller and TV Guide through the Google TV Ads system across all dayparts, including primetime.

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Google Tries To Push TV Efforts In DirecTV Partnership
admin International News business, direc, effort, fringes, guide, search, search-giant, sell-national, wednesday, york
While you were sleeping, innovation resigned in a truly innovative way: it wrote a letter to its boss, and sent it snail mail. 1. A couple of ” cool new mobile features ” are to be unveiled by Google on Thursday for Android phones.

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iFive: Mobile Video Wars, Facebook’s Geo-location, Swine Flu 2 (Infectious Boogaloo), Malaria Nexus, U.K.’s Green Truck Stop
admin Innovation announcement, danny-sullivan, events, facebook, green, iphone, malaria-nexus, search, search-engine